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The 30th Anniversary Expedition of Donnavventura set off on Sunday, September 8th, from Lugano, Switzerland. At 2:30 PM, the colorful motorcade of 4x4 Wrangler Jeeps drove through the city celebration of the Nassa Boat Show and was officially acknowledged by Mayor Marco Borradori, the head of the Sports and Cultural Council, Mr. Roberto Badaracco, the local authorities and many friends and sympathizers of Donnavventura.
The new expedition team is a very special one with the special supervision of Donnavventura like Annamaria, Marianna and Chiara. Enthusiastic and energetic young people, eager to do their best while making the most out of social media communication and global exposure of their endeavor.
At the first base camp at The View, in Lugano, the team thoroughly prepared for the forthcoming challenges; state-of-the-art technology was packed along the unquenchable thirst for adventures and exciting discoveries along a most challenging itinerary. The latter includes Mount Tamaro and its adventure park, the Gotthard Pass and Andermatt.
The caravan will then proceed North, visiting Germany, Denmark, the Faroe Islands and Iceland with its fabled northern lights.
Exchanging their jeeps with planes, our explorers will fly to the Maldive Islands in the heart of the Indian Ocean: a most familiar destination for Donnavventura, always rich with spectacular atolls, pristine beaches and crystal clear waters.
Soon after that, the 30th Anniversary Epxedition will visit Jordan, the Wadi Rum and the fabled city of Petra.
In Israel, a brand new destination in this year’s itinerary, also the special Christmas episode will be set.
This year Ricola partners again with the expedition customizing the official vehicles with the colors of its world-acclaimed products. The inimitable candies made with 13 herbs and herbal teas - extremely refreshing and suitable for every moment of the day - will offer some well-deserved treats along the journey of our Donnavventura reporters.
The official adventure clothing is once again provided by historical partner Alviero Martini 1A Classe and its brand-new “Capsule Collection 2020”: a true total look range of clothes, including shoes, luggage, travel accessories and swimsuits.
This very new adventure celebrates the 30th anniversary of Donnavventura and features, for the first time, a most important partnership with Jeep, the official supplier of the new expedition vehicles – the colorful Wrangler 4x4.
The four cars will feature award-winning BFGoodrich tires, used on the most treacherous and challenging explorations for 150 yers. As a matter of fact, the Donnavventura caravan will use a special All-Terrain version of these famous tires, for extremely safe and exciting driving.
Our travel reporters will be offered professional skincare by Shiseido WASO products, made with the safest and best ingredients based on Shiseido’s own unique standards, providing true nourishment for the skin, never compromising on its thorough protection.
True “priceless” shopping experiences will be guaranteed by the partnership with Mastercard, while our protagonists will introduce some brand new, safe and easy ways to make purchases abroad while travelling.
Turisanda, offering “unmistakable journeys since 1924”, is partnered as well with Donnavventura, in order to provide thorough professional support during the whole expedition.
Allianz Global Assistance, a true leader in travel insurance, is once again partnered with the Donnavventura expedition, offering complete International coverage with its numberless worldwide representatives.
Ferrino, another historical partner - will provide all the outdoor equipment – including its award-winning rain jackets - required to support and make the whole expedition another outstanding success.
AITR – the Italian Association for Responsible Tourism – is once again heralded by the travelling team of the Donnavventura young explorers who organize their movements thanks to the comprehensive and detailed maps provided by the Touring Club Italiano, another institutional partner of this successful TV format.
The breathtaking footage and pictures taken during the expedition, will be made possible by state-of-the-art photo/video equipment by Canon.
SD, micro SD, Compact Flash and CFast cards by SanDisk will be offered to our reporters, along with iXpand storage solutions and USB 3.0 Dual portable Drives.
CTE is once again offering its wide range of professional equipment, thus ensuring seamless and reliable communication amongst the team members of the expedition using Midland walkie-talkies and radios.
As usual, Centro Diagnostico Italiano is offering its 24/7 medical support to the travelling team, from its HQ in Milan, Italy, founded back in 1975. Led by Doctor Bruno Restelli, many specialists will be able to provide any sort of medical assistance to the Donnavventura TV crew.
The Donnavventura team will thoroughly and most responsibly discover and report about some most breath-taking locations and places around the world with the unique twist of each single participants’ skills. After all, Donnavventura is all that and exactly what each single young woman can add to an already fascinating and most unique and always celebrated adventure.

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